Marketing consultants
Marketing consultants
Enter The Rich Jerk, a Marketing Odyssey Part 1
The Rich Jerk is a more or less known internet marketer. According to all available information, it appears that until recently, this Rich Jerk was quite content keeping a low profile on the net and enjoying the fruits of his labor. Now that has all changed. From an anonymous internet marketing success, the Rich Jerk [...]
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Beyond Traditional Marcom: Building Marketing That Sells
When the word “marketing” comes up, most people immediately think of fancy ad campaigns and big budgets. They may make you feel good, but in today’s economy, most companies can only afford to spend money on marketing programs that actually drive sales leads in the door. A tightly focused “guerrilla” marketing program, when done right, [...]
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Why Marketing is Like Fishing
I love fishing; it’s relaxing, fun and always a challenge. I don’t fish in tournaments because I don’t know how to catch game fish in a consistent way. For me, entering fishing tournaments would be a waste of time and money. There are those, however, who study every aspect of a particular fish, practice casting, [...]
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Small Business Marketing: 11 Steps To Writing Good Ads and Copy
Putting words on paper that cause people to take a desired action is the most profitable skill a small business owner or sales professional can learn. I often get asked if there are any secrets to banging out effective copy. The biggest secret I can tell you is to use a formula. Trying to write [...]
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Magnanimous Music Mogul Maneuvers Magnificent Marketing!
If you live on Earth, you have heard about the deal between Country Music Legend Garth Brooks and mega super store, Wal-Mart. Brooks, who has always proved to be a marketing innovator, has inked a deal that is sure to set the music industry on fire. Recently parting from his label, Capitol Records, the deal [...]
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Discover The Ultimate Business Model
If you’ve been exposed to any of my products or articles, you probably know that I love to simplify things as much as possible. I also love to systemize, automate, and multiply whenever the opportunity presents itself. Autoresponder Maximizer is a good introduction to my methods and my mindset. Let’s talk more about systemizing and [...]
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Popular Business Card Types
Business card is an integrated part of any marketing campaign. It’s a tool for marketing executives, as well as it acts as a means of creating your organizations Corporate Identity. It also acts as the sole contact link for your prospective customers whom you contacted in past with your business proposals or your product specifications. [...]
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How To Gain Monopoly-Like Profits Through Ethnic Marketing
Introduction In today’s U.S. marketplace, marketing to various ethnic audiences is vital to consumer-oriented product and service companies. Latinos and African Americans already have a critical mass of buying power of over $1 trillion combined and this total is increasing rapidly. The growth of the Hispanic and African American affluent and middle class is occurring [...]
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The Beauty of Newsletters
Newsletters just keep getting more and more recognition as a means for building profits in all types of businesses. You can send your newsletter out to your customers once every so often (daily, weekly, bi-weekly, monthly, quarterly, etc). The beauty is – it’s your newsletter so you get to decide. Newsletters are nice because you [...]
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All I Really Need Is a Brochure
How many times have you thought that all your business needs is a nice brochure? Nothing fancy, just something to pass out at trade shows. It would surely solve a lot of your sales problems. You may even think it shouldn’t cost much. It would look great printed on the new office color printer, right? [...]
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